Getting Started

Welcome to Lemon Squeezy — the easiest way to sell digital products and power SaaS payments.


This guide will take you through the steps for signing up, setting up your store and selling your first products!

Sign up

The first step is to create an account in Lemon Squeezy. You can do this by visiting the sign up page and creating an account with email/password or sign up with Google or Twitter.

Sign up to Lemon Squeezy

After signing up, you’ll receive a confirmation email. Simply click the verification link in the email to activate your account and get started.

Lemon Squeezy: Verify Email Address

Create a store

The next step is to create your first store. You will be asked to provide a name for your store and your store subdomain. The subdomain is the URL where your store will be hosted. For example, if you choose my-store, your store will be available at https://my-store.lemonsqueezy.com.

Lemon Squeezy: Create a Store

Your store is now created! Let’s quickly run through what’s in your Lemon Squeezy account.

Account overview

Setup checklist

When you first create a new store, you are shown a helpful list of things to do to make sure you have everything set up correctly ready for sales.

Lemon Squeezy: Setup Checklist

Dashboard

When you log in or go to app.lemonsqueezy.com you will see your dashboard. This is the hub of your account and shows you business-related charts, like recent revenue and customer numbers.

You can edit every chart on this page to show a different metric, so you can really make this dashboard your own.

Lemon Squeezy: Dashboard

Store

In the Store section, you can manage products, subscriptions, discounts and license keys as well as view your customers and their orders.

Lemon Squeezy: Dashboard Store

Email

Lemon Squeezy’s email marketing features are found here. After a quick signup form, you will have access to our powerful editor and view all of your subscribers.

Lemon Squeezy: Dashboard Email

Affiliates

Lemon Squeezy’s Affiliates features (for merchants) can be found here. Easily set up an affiliate program and earn either a percentage or flat-rate commission for each affiliated sale.

Design

In the Design section, you can customize your store’s appearance for various pages and add tracking codes.

Lemon Squeezy: Dashboard Design

Settings

All of your store settings can be edited here. Start developing with our API. Set up a custom domain for your storefront. Integrate your store with other platforms. Link your bank account or PayPal for payouts and more.

Lemon Squeezy: Dashboard Settings

Adding products

Whether you’re selling digital products, subscriptions or anything else, it’s easy to create new products in Lemon Squeezy. You can sell one-off products, subscriptions, lead magnets (free products) and pay-what-you-want products.

Lemon Squeezy: Adding Products

You can create variants, allowing you to sell different versions or tiers of the same product.

There are also options for how customers receive your content: you can upload files, which customers can download from their email receipts or account, or redirect customers to specific URLs after purchase.

Find out more about adding and managing products.

Setting up your storefront

Out of the box, Lemon Squeezy creates a beautiful online store. Simply share the link online and start selling your products! Customize your store’s layout in the Design section of your account to fine-tune its appearance and functionality.

Get creative with wide array of design options - you’ll have fun mixing and matching to create a storefront that’s uniquely yours! Want to grow your audience? No problem! You can easily add an email sign-up form to your store, helping you connect with potential customers and keep them in the loop about your awesome products.

Lemon Squeezy: Online Store

Add a payout method

To receive payments for your sales, you’ll need to add a payout option to your account.

To set this up:

  1. From your Lemon Squeezy Dashboard, go to Settings
  2. Click on Payouts
  3. Link a PayPal or bank account
Lemon Squeezy: Payouts

For more information about payout processes and supported countries, please refer to our “Getting Paid” documentation.

Going live 🥳

Activate your store

When you’re ready to go live, you need to activate your store.

Our team reviews each new store to ensure compliance with our terms and to verify that your products are not on our prohibited product list. As your Merchant of Record, Lemon Squeezy assumes responsibility for all sales made by our sellers. This is why we conduct a final review of each store before enabling sales.

To begin selling, please activate your store. The approval process typically takes 1-2 business days.

Lemon Squeezy: Activate Store

Migrate products to your live store

Until your store is activated you can use your account in test mode and make test payments through your product’s checkout links.

If you’ve created test products that you’d like to use in your live store, you can easily transfer them using the “Copy to Live Mode” feature. This streamlines the transition from testing to actual sales.

Lemon Squeezy: Copy Products to Live Mode

Share product and checkout links

Now you’re ready to make sales!

Simply share your hosted store URL, or go to one of your products and click “Share”, which will reveal a preview and some options for creating checkout links.

Lemon Squeezy: Share Products

Then all that’s left is to share your links on your website, in your app, in emails or elsewhere online.

Congratulations! You’re now set up and ready to start selling with Lemon Squeezy. If you have any questions along the way, don’t hesitate to reach out to our support team.

Happy selling!


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