Pay what you want

Similar to a lead magnet, where users can still download content for free but with a twist. With the pay what you want feature, website visitors get the option to set the price. This is an excellent pricing strategy if you’re looking to collect email addresses.

Enable pay what you want

Within the “Add Product” Panel

Choose pay what you want

Once you’ve selected the “Pay what you want” pricing type, you can set the minimum price, as well as a suggested price.

If both prices are set, the pricing amounts will be displayed.

Lead Magnets